Jeff Swenson - Creative Director

As the Creative Director at Momentum Management, LLC, Jeff Swenson brings over two decades of expertise in the Consumer Packaged Goods (CPG) industry. A specialist in branding, packaging design, structural development, and content creation, Jeff shapes how products look, feel, and connect with audiences - from the manufacturing floor to the retail shelf.

Jeff’s history with the company runs deep. During his initial tenure from 2008 to 2019, he was instrumental in the early development of the Screaming O brand, defining its core products and packaging. Returning to Momentum in 2025, he continues to operate at the intersection of industrial design, purposeful packaging, and visual storytelling, guiding cross-functional teams to bring innovative products from concept to full commercialization.

With a proven track record of launching dozens of products annually, revitalizing underperforming brands, and designing immersive trade show and retail environments, Jeff’s approach goes beyond aesthetics. He ensures that every creative decision is strategically grounded to drive stronger shelf presence, deepen brand recognition, and deliver a compelling customer experience.